Most people don’t want iPhone 13 mini’s spiritual successor and the standard iPhone 14
Pre-orders for the iPhone 14 Pro and Pro Max, which start at $999 and $1,099, respectively, are said to be “good” and “neutral” when compared to the iPhone 13 Pro and Pro Max, and demand for the iPhone 14 and iPhone 14 Plus, that cost $799 and $899, respectively, has been deemed “poor”.
Kuo notes that the estimated delivery time for the iPhone 14 Pro and Pro Max is more than four weeks, which is indicative of strong demand, whereas the iPhone 14 and 14 Plus will be readily available on release dates, which signals lackluster demand. The lead times for the Pros are longer compared to the 13 Pro and Pro Max, whereas the iPhone 14 and 14 Plus have shorter lead times than their 2021 counterparts.
Kuo has outright said that ‘Apple’s product segmentation strategy for standard models this year has failed.’