A hoarding of 2022 FIFA World Cup mascot in Doha© AFP
FIFA announced Friday that beer will not be sold to fans around any of the eight World Cup stadiums following “discussions” with hosts Qatar. It gave no reason for the stunning U-turn on beer sales just two days from the start of the tournament. A FIFA statement said alcohol would only be sold in fan zones, “removing sales points of beer from Qatar’s FIFA World Cup 2022 stadium perimeters.”
“Following discussions between host country authorities and FIFA, a decision has been made to focus the sale of alcoholic beverages on the FIFA Fan Festival, other fan destinations and licensed venues, removing sales points of beer from Qatar’s FIFA World Cup 2022 stadium perimeters.
There is no impact to the sale of Bud Zero which will remain available at all Qatar’s World Cup stadiums.
Host country authorities and FIFA will continue to ensure that the stadiums and surrounding areas provide an enjoyable, respectful and pleasant experience for all fans.
The tournament organisers appreciate AB InBev’s understanding and continuous support to our joint commitment to cater for everyone during the FIFA World Cup Qatar 2022™️,” FIFA said in its statement.
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