Chairperson of the Central Board of Film Certification and lyricist-poet Prasoon Joshi, who is part of the Indian delegation at the 2022 Cannes Film Festival, considers “India as a storyteller`s country”.
Speaking to ANI about the festival where India has been named the `Country of Honour`, he said, “India has always come to Cannes and we have all learned a lot here. There are two parts to Cannes– one is the market and the other one is where the films are showcased. I think both have been very important for us and this is a special year because India is the `Country of Honour`.”
“The government and all the filmmakers together have taken it pretty seriously. We are looking forward to having very fruitful discussions whether it is at an industry level or at a partnership level between different bodies,” Prasoon continued.
He further went on to state that India is a storyteller`s country and since ancient times it has been a deeply ingrained part of our culture.
“I consider India as a storyteller`s country. Not just now, but in ancient India also Katha was a very important part of our culture. Whether it`s at home, whether it`s the storytelling by grandparents to children or in the society where you have congregations and storytelling is an important part of it. So I think the next era can belong to India, especially in terms of global stories and ideas coming out of India. It will be a great festival for us and we all look forward,” said Prasoon.
Earlier, ahead of the Indian delegation`s presence at Cannes 2022 Red Carpet, Prime Minister Narendra Modi penned a message expressing his immense pride by stating India possesses the potential to become the content hub of the world.
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