Unstoppable is perhaps the most befitting term that can be used to define the phenomenon that Deepika Padukone is. Having spent more than a decade in the film industry, she has only grown from strength to strength that very few female superstars from the past or present have so consistently achieved.
What has quite recently been the most discussed topic is how Deepika Padukone is steadfastly leaving traces of her global appeal as she is the chosen face of umpteen International brands. This is truly a revolutionary move done by the top-of-the-heap brands overseas to bring Deepika on board owing to her global appeal.
It clearly shows the effect of the footprints of her work over the last decade for brands to instill such stoic faith in the value that Deepika upholds. It’s the first time where International brands who hadn’t approached any global celebrities for being an ambassador, let alone an Indian, took this leap of faith.
What makes Deepika Padukone a cut above the rest is how she is doing it all. From gracing red carpets such as Cannes to being on every national and international magazine cover, being a bankable actor in the industry to now being the global face of International brands – she has truly scaled high.
A brand expert has very skilfully traced the rise and rise of Deepika Padukone and stated in his analysis, “These are names that would never sign ambassadors on a whim based on clout or recommendations but make a calculated and precise decision based on data and research.”
He further added, “The fact that Deepika Padukone is topping every one of their lists speaks volumes of her ever-growing global impact and she is unquestionably the biggest global brand ambassador from India.
