How Europe Kept Its Promise On Recycling

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At a time when environmental promises are being made – and broken – almost every day, the European paper recycling industry has achieved its target.

In the global fight against climate change, every organisation and business now needs to have a clear set of sustainability values. Driven by changing consumer attitudes, in government departments and company boardrooms all over the world, ministers and managers have been setting out their policies for the environment.

Key to these policies are targets: targets for emissions, targets for carbon footprints, targets for energy use, targets for air quality, targets for preservation. One of the most famous targets is the one set at the COP21 climate conference in Paris: the binding agreement between 196 countries required to limit their emissions to 2ºC with an aspiration of 1.5ºC.

But while the Paris target is starting to look a little shaky – especially given the underwhelming results of the COP26 event in 2021 – there’s one target that was made in the same year as the Paris Agreement that’s actually been achieved. And more people should know about it.

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