Are you wondering how to drive traffic from Instagram to your website?
We already know that social media platforms are a very powerful marketing tool that we can use to drive more traffic to our websites. There are a lot of social media platforms that you can use to increase your website traffic and ranking. But today I am going to talk about only Instagram strategies that we can use to drive more traffic to our websites. Because Instagram now has more than 1 Billion Active users and it is one of the best platforms to focus and target your audience. You can easily target your audience on Instagram. You can also use Instagram Auto Liker marketing tool to reach your audience very quickly. Here is a complete step by step guide that you can use to drive traffic from Instagram to your website or landing pages.
Drive Traffic from Instagram to Your Website:
Are you using Instagram to market and grow your business? Now you want to direct your followers to your website, in order to drive more traffic and more sales and also increase your revenue. Then follow all these steps that I am going to share now these steps and tips will help you drive traffic to your website very fast from Instagram.
Instagram is getting the highest engagement rate more than any other social network on the Internet. Instagram is not only for Public figures and Celebrities it is also the best platform for businesses as well. Instagram is also a platform that can be used to sell products. I’m going to share with you the best tips that you can use to drive more organic traffic from Instagram. But before going to drive traffic from Instagram the very first thing you need to is increase your followers and become famous on Instagram. First of all, focus on your followers and stay connected with your followers in order to drive more traffic.
Step# 1: Include A Link In Your Bio:
Instagram only has one spot where you can add the clickable link, which is “Link in Bio”. The link in a bio is the heart of getting organic traffic to your sales page or website. The best way to drive more traffic from your Instagram is that your bio should be interesting and unique. Write killing bio including a link that attracts more peoples to click on your link. Here is one example of killing an attractive bio.
Always use “click here” with an emoji finger pointing at my Link.
Always use URL Shortener in order to track your traffic. So use a shortened Google or Bitly link, in order to track where your clicks coming from.
Step# 2: Use Instagram Stories to Drive Traffic from Instagram:
Instagram launched Instagram Stories 2 years ago. Instagram Stories let you add Photo and video that will be visible to your followers for 24 hours. Customers always buy products from companies they trust. Social media is the best way to connect businesses to their audience.
A great strategy is to use Instagram Stories to promote your lead offers. Just make sure that you’re offering something of value that your audience wants from you.
You’re creating Instagram Stories, but the question is how do you gain a larger number of audiences? There are a few tactics and strategies that you can consider to drive more traffic from Instagram Stories.
- Repost content from your Stories to your feed.
- Go Live.
- Use “Swipe up” feature. (If you have access to it).
Step# 3: Run An Instagram Paid Ads to Drive Traffic from Instagram:
Another best way to reach your targeted audience and drive more traffic to your website from Instagram is run an Instagram Ad Campaign. The good news is Instagram Ads are clickable. When you run Instagram Ad Campaign then the user can click on the ad to go directly to whatever web page you chose. Instagram also lets you add “Learn More” call to action button, In order to get maximum traffic. This button also helps in increasing the click-through rate.
You can create “Instagram Ad Campaign” from your Facebook Ads Manager. It is the same ad that you create for Facebook. You can target users from their age, Gender, Relation Status, Education Level, Workplace or job title, location, Interest base, and many more options are available that you can use to reach your audience.
Types of Instagram ads:
Here are 5 types of Instagram ads that you can run on Instagram to get more sales and more traffic.
- Photo Ads
- Video Ads
- Carousel Ads
- Slideshow Ads
- Stories Ads
Thank you so much for taking the time to read my article If you like my article you can support me by giving this article a bunch of shares. I’d love to hear your thoughts about how to increase Instagram followers and also what strategies you use to get more followers? Let me know in the comments below!