ICC media rights bidding live: Auction to begin soon

Here are ICC media rights’ special features

The winning bidder will get to enjoy the following special features:

1) The winner will get show the viewers to see India matches it in English, Hindi and 3 other languages.

2) Two 50-over World Cups, three T20 World Cup and two Champions Trophies media rights for eight years.

3) Two women’s T20 World Cups, one 50-over World Cup and one Champions Trophy for four years.

4) All U19 matches.

5) Clip rights and cinema rights.

6) Video on demand (VOD) Rights to make it more attractive for digital players.

7) and More. 

ICC media rights package

Packages types:

a) Package 1 is composite including – television rights, digital rights and both combined

b) Package 2 is television.

c) Package 3 is digital.

What are the Packages for:

For 2024-31 cycle, there are about 8 global competing events – two 50-over World Cups, three T20 World Cup and two Champions Trophies.

For women’s package, there are two T20 World Cups, one 50-over World Cup and one Champions Trophy.

ICC expects to garner over $6 billion by selling media rights

In the last cycle, ICC sold the media rights for over $2 billion, but for this cycle, the ICC expects to garner $1.44 billion for a four-year deal and $4 billion for an eight-year deal.

Indian players wanted e-auction of ICC’s regional rights for India

Indian players wanted an e-auction for the event as earlier the ICC used to sell the global rights in one shot and considering India a big market, a separate regional biding would seem appropriate. Also, This is the first time, ICC is selling the media rights region wise.

The current tender is for the India territory alone and is for the next eight-year cycle, starting 2024.

All four big players present at ICC HQ, except Amazon

All the four Indian broadcasters – Star, Sony, Viacom and Zee – are present in the venue, while the representatives of Amazon are conspicuous by their absence.

Earlier, Amazon had given the Indian Premier League (IPL) right a miss and it is most expected that the American firm may give it a skip too. Their absence may give ICC a setback which has till now thought to be keen on global rights.