According to the latest IDC report, the traditional Indian PC market declined 11.7% YoY in Q3,2022. The report claims that the PC market saw a decline after eight consecutive quarters of growth. The traditional PC market consists of desktops, notebooks and workstations. The report adds that the desktop and workstation categories grew by 23.4% and 17.6% YoY respectively, and the notebook category declined by 19.5% YoY.
Reasons for the decline
The report reveals that the consumer segment is seeing a tapering demand for the past few months due to the reopening of schools and colleges. Also, weakened currency is resulting in rising device costs and pricing pressure for vendors. As the online sales were going on, vendors delayed price increases in Q3, but the discounts weren’t as lucrative as in previous years either. Vendors are expected to increase prices in Q4, which might further dampen sentiment.
While the demand for premium notebooks (>US$1,000) declined sharply by 28.5% YoY in the commercial segment, premium consumer notebooks grew by 9.8% YoY. The strong performance by Apple and good traction for ASUS’ gaming notebooks were the key drivers.
How the top five companies performed
HP continued to lead the overall PC market with 23.9% market share in Q3,2022. On the other hand, Lenovo overtook Dell for the second position with an 18.8% market share.
Dell Technologies slipped to the third position as it lost momentum in the consumer segment as it decided to stay away from online sales. But it stood at a close second behind HP in the commercial segment with a share of 25.3%. Acer maintained its fourth position with a 10.9% market share. It led the commercial desktop category with a share of 31.3%.
Asus captured the fifth position with a 9.9% market share. In the consumer notebook category, it managed to hold the second position behind HP and ahead of Lenovo with a share of 20.6%.
Reasons for the decline
The report reveals that the consumer segment is seeing a tapering demand for the past few months due to the reopening of schools and colleges. Also, weakened currency is resulting in rising device costs and pricing pressure for vendors. As the online sales were going on, vendors delayed price increases in Q3, but the discounts weren’t as lucrative as in previous years either. Vendors are expected to increase prices in Q4, which might further dampen sentiment.
While the demand for premium notebooks (>US$1,000) declined sharply by 28.5% YoY in the commercial segment, premium consumer notebooks grew by 9.8% YoY. The strong performance by Apple and good traction for ASUS’ gaming notebooks were the key drivers.
How the top five companies performed
HP continued to lead the overall PC market with 23.9% market share in Q3,2022. On the other hand, Lenovo overtook Dell for the second position with an 18.8% market share.
Dell Technologies slipped to the third position as it lost momentum in the consumer segment as it decided to stay away from online sales. But it stood at a close second behind HP in the commercial segment with a share of 25.3%. Acer maintained its fourth position with a 10.9% market share. It led the commercial desktop category with a share of 31.3%.
Asus captured the fifth position with a 9.9% market share. In the consumer notebook category, it managed to hold the second position behind HP and ahead of Lenovo with a share of 20.6%.
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