nexon: Tata Motors slashes Nexon EV price, enhances range of MAX variants

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Tata Motors on Wednesday announced the repositioning of Nexon EV portfolio with changes in pricing and enhanced range.

Nexon EV Prime XM has now been repositioned at Rs 14.49 lakh, the company stated in a press release. The car comes with features like the Projector headlamps and LED DRLs, Push Button Start, Digital TFT Instrument Cluster, Cruise Control, ZConnect Connected Car tech with Smartwatch Connectivity, Harman infotainment system and Automatic climate control.

Furthermore, the range of the Nexon EV MAX variants have been enhanced to 453 km from January 25, 2023, onwards. This range enhancement will be offered to current Nexon EV MAX owners through a software upgrade, at dealerships, from February 15, 2023.

The Company today launched a feature packed Nexon EV MAX XM trim in the portfolio with its price starting at Rs 16.49 lakh.

The variant will be equipped with Electronic Parking Brake, Automatic Climate control, Electronic Stability Program with i-VBAC, Projector Headlamps with LED DRLs and LED tail lamps, Push Button Start, Digital TFT Instrument Cluster, ZConnect connected Car tech with Smartwatch Connectivity and Rear Disc Brakes.

The top end trim, Nexon EV MAX XZ+ Lux has been repriced at INR 18.49 lakh. In addition to the features of the XM, it comes with Leatherette Seats with Ventilation, Wireless Smartphone Charger, Auto Dimming IRVM, Cabin Air Purifier, Electric Sunroof, 17.78 cm Floating Infotainment system by HARMAN with 8 speakers, 16-inch Alloy wheels, Hill Descent Control, Sharkfin Antenna etc.

The company has opened bookings for the entire Nexon EV Line-up immediately. Deliveries of the new variant, Nexon EV MAX XM will commence from April 2023 onwards.“India’s #1 EV, Nexon EV has completed its third successful year. It is loved and trusted by over 40,000 customers and it has been driven over 600 million kilometres. On this occasion, we are committed to making sustainable transportation accessible to everyone, and this repositioning is a big step in that direction. Our smart engineering and government incentives have allowed us to achieve this disruption, maintaining the same high level of quality and service, our customers expect from us. With this, we are confident that more and more customers will make the switch to e-mobility,” said Vivek Srivatsa, Head- Marketing, Sales and Service Strategy, Tata Passenger Electric Mobility Ltd.

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